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Christi
Underwood

Owner & CEO
The Clever Catalyst
Christi Underwood photo
Connect with me :
Christi Underwood photo

Christi, the force behind The Clever Catalyst, boasts an extensive background as a marketing expert and small business support guru. Graduating with a Bachelor's Degree in Business with a finance concentration in 2014, she seamlessly combined academic excellence with motherhood, a testament to her exceptional multitasking abilities.

She started freelancing in 2017 - to be home with said child -and by 2019 she launched her LLC, The Clever Catalyst, earning her shiny new C.E.O. (Clever Executive Officer) name badge!

Five years and a few dozen clients later, Christi is STILL serving as the single point of contact for every client at The Clever Catalyst and the ultimate arbiter of quality. Christi's hands-on approach reflects her commitment to excellence.

Background and expertise

Background:

Christi’s background is as diverse as her client list. As a full-stack digital marketing agency owner she has robust experience with digital marketing aspects such as:

  • Social Media Marketing
  • Content Marketing
  • PPC/Paid Marketing
  • Email Marketing
  • Website Design, Development and Hosting
  • Logo and Brand Design
  • SEO

Expertise:

As a small business support expert she also boasts more than 5 years of experience in small business support arenas such as:

  • HIPAA Compliance
  • Book Keeping
  • Project Management & Strategy
  • Research
  • Virtual Assisting

Educational Background:

  • Bachelor’s of Science
  • Business, concentration Finance
  • University of Phoenix

Content By Christi:

  • The Clever Chronicle
  • The Coronavirus and the Re-emergence of Gender Roles
  • Unwritten Rules of the Dog Park
  • Marketing 101
  • Joy Society Blog

In The Press:

  • “Christi and the team at The Clever Catalyst just plain gets it when it comes to social media marketing, web development and most things related to digital marketing. We have worked with her team for more than a year and are getting significant results!”- Mark Toney, CEO Luce Media
  • “Christi completely revamped and improved the social media for my business. I got great feedback on her awesome posts. You can trust her to do a great job which makes running a business so much easier.” - Karen Wolowick, Wolowick Women's Clinic

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